Reseller Requirements


SJCAM Reseller Program Benefits:

SJCAM offers many benefits to its Authorized Resellers. Authorized resellers must adhere to this reseller policy at all times to maintain Authorized Reseller Status.

1. Update Current Business Information & Disclose All Locations that sell SJCAM product

Maintain updated business information during the term that you are reselling SJCAM products. This includes company locations, web stores, trade shows etc.

Qualifying retail locations can only be one of the following: your physical brick & mortar store(s), your commerce-enabled website(s), or temporary storefronts (events, trade shows, pop up stores, etc.).

2. Report Sales Numbers for Retail Location(s) and Websites

Reseller may be asked to provide sell-through information by SKU and approved retail location upon request. SJCAM may ask to perform an audit of financial statements relating to SJCAM sales or other operations to ensure compliance with the SJCAM Reseller Policy.

3. SJCAM’s Trademarks & Brand Policy

Reseller is required comply with SJCAM’s Trademark Policy and represent themselves as an SJCAM Authorized Reseller when advertising, marketing and selling online.
Setting up businesses, registering domain names, or social media usernames that contain any of SJCAM’s trademarks is strictly prohibited. To ensure compliance with SJCAM’s Authorized Reseller Policy, you must only use approved marketing materials for all SJCAM products.

4. SJCAM’s Minimum Advertised Price Policy (MAP)

SJCAM’s MAP policy helps to ensure that all SJCAM resellers have a healthy profit and it weeds out the counterfeit SJCAM sellers. SJCAM will be updating our MAP policy with minimum price charts soon.

5. SJCAM Products can be purchased only Directly from Authorized Distributors

6. SJCAM merchandise must be packaged in Original Packaging

Reseller may not alter or re-create packaging. Packaging must be original packaging supplied from SJCAM. SJCAM camera packaging has “Scratch & Check” product authentication sticker on the side and official website URL on the back.

7. Customer Confusion

To avoid confusion about brand affiliation, Reseller will not market, advertise, or display non-SJCAM products together with SJCAM products; Reseller should not create the impression that the non-SJCAM products are manufactured by, endorsed by, or have any association with SJCAM.

8. Sell to Customer(s) Within An Assigned Geographic Territory

Reseller must restrict customer order shipments to shipping addresses located within your assigned country or designated territory. This includes selling or shipping SJCAM products to end consumers online if your territory does not include the online channel.

9. Maintain Updated Privacy Policy

Reseller can only ship products to the specified region(s) outlined in their agreement with SJCAM.

10. Ecommerce Business should be operated Separately from Brick & Mortar Retail Business

Inventory for Online sales and Brick & Mortar sales should be seperated. There should be clear accurate sell-thru numbers for both Brick & Mortar business & Online business and provide accurate sell-thru numbers for each.


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